Owler

Overview

• Competitive Intelligence
• Company Research
• Market Intelligence
• News Monitoring
• Account Research
• Firmographics
• Competitor Tracking
• Business Intelligence

Owler is a competitive intelligence platform designed for sales, marketing, and business development professionals who want company research and competitor monitoring. It provides company profiles offering firmographics, revenue estimates, employee count, news feed aggregating latest company developments and announcements, competitive insights identifying similar companies and competitors, alerts notifying when followed companies make news, and CRM integration enriching Salesforce, HubSpot with intelligence. People use Owler because free tier provides accessible intelligence, crowdsourced insights add market context, and costs $0-99/mo democratizing research.

Owler shines in account research preparing for sales calls, competitive analysis monitoring landscape, market intelligence tracking industry trends, and ICP validation identifying similar companies. Users see results fast, often monitoring 50-200 companies and staying informed on daily developments.

Owler is recommended for sales professionals, marketers, and business development teams who want budget-friendly competitive intelligence.

Company Size:

• Startups
• SMBs
• Mid-Market

• Company profiles providing firmographics, revenue, employee count, executives
• News feed aggregating latest company developments and announcements
• Competitive insights identifying similar companies and competitors
• Alerts notifying via email when followed companies make news
• CRM integration enriching Salesforce and HubSpot with company intelligence
• Crowdsourced data enabling community contributions and insights

Owler is a competitive intelligence platform designed for budget-friendly company research. It provides company profiles, news feed, competitive insights, alerts, CRM integration, and crowdsourced data. People use Owler because free tier provides accessible intelligence and costs $0-99/mo.

Owler shines in account research preparing for calls, competitive analysis monitoring landscape, market intelligence tracking trends, and ICP validation. Users monitor 50-200 companies staying informed daily.

Owler offers a free tier with basic company research, plus Owler Pro at $99/month per user with advanced features and unlimited access. No trial needed - start free immediately.

Starting Price: $0 (Free) Trial: Not applicable (free tier available)

Free

$0 Per Month

Basic company profiles, limited searches/month, news alerts, competitive insights, crowdsourced data

Owler Pro

$99 Per User, Per Month

Unlimited searches, all Free features, advanced analytics, priority alerts, CRM integration, API access, dedicated support

Complexity: Beginner

Owler's implementation begins with account creation and immediate company research access. For full deployment, expect 1 day to create free account, follow target companies and competitors, configure news alerts, explore company profiles and insights, integrate with CRM if applicable, and establish research workflows.

• Monitor 50-200 companies with free tier accessible to all
• Stay informed on company news and developments at $0-99/mo
• Identify competitors and similar companies for market intelligence
• Prepare for sales calls with comprehensive account research
• Integrate with CRM enriching company data automatically
• Access crowdsourced insights adding community market context

Visit Website: https://www.owler.com

From: $0 (Free tier available) Trial: Not applicable (free tier)

• Startups
• SMBs
• Mid-Market

Complexity: Beginner

• Crunchbase - Company intelligence
• SimilarWeb - Market intelligence
• BuiltWith - Technology intelligence
• PitchBook - Private market data
• CB Insights - Market intelligence