Slack

Slack

operations

Reviewed byRaphael Berrebi|GTM Automation Specialist|Jan 18, 2026
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Real-Time Team Communication & Workflow Automation

Meeting Assistant

Used in 3 workflows

Popular Workflows with Slack

Deal Room Collaboration

Create dedicated channel per deal → Add sales, solutions, legal → Sync Salesforce updates → Track progress real-time

Ongoing per deal
Deal OrchestrationCross-Functional Collaboration

CRM Alert Workflow

Opportunity stage change in Salesforce → Trigger Slack notification → Tag relevant team members → Take action in thread

Real-time automation
Sales OperationsPipeline Management

Customer Success Channel

Create channel per customer → Sync support tickets → Share product updates → Coordinate renewals and upsells

Ongoing per account
Customer SuccessAccount Management
Complete Profile Guide

Everything You Need to Know About Slack

Complete guide to features, pricing, integrations, and implementation

Overview

  • Team Communication
  • Messaging Platform
  • Workflow Automation
  • Collaboration Hub
  • CRM Integration
  • Channel-Based Messaging
  • Remote Work
  • Sales Operations

What is Slack

Slack is a collaboration platform designed for sales teams, remote companies, and cross-functional organizations who need real-time communication instead of email. It organizes conversations into channels (by team, project, or deal), enables direct messages and group chats with threaded conversations, integrates with 2,500+ apps including Salesforce, HubSpot, Zoom, and Google Workspace, provides no-code Workflow Builder for automating approvals, notifications, and handoffs, and offers AI-powered search across all messages, files, and integrated apps. People use Slack because it reduces email by 48%, accelerates deal updates by 29% with Salesforce integration, and eliminates status meetings by making work transparent in channels.

Slack shines in deal room collaboration, customer success account management, remote team coordination, and cross-functional GTM workflows. Teams see results fast, often reducing email volume within the first week and improving deal visibility within the first month with CRM integrations. It fits smoothly into your tech stack by integrating natively with Salesforce, HubSpot, Zendesk, Jira, Google Workspace, and 2,500+ other tools. Slack is not designed for on-premise deployment or very small teams (<10 people) using basic email but focuses on scalable team communication efficiently.

Ideal Customer Profile

Slack is recommended for sales teams, remote companies, customer success organizations, and cross-functional GTM teams who need real-time communication and CRM-integrated workflows.

Company Size:

  • Startups
  • SMBs
  • Mid-Market
  • Enterprise

Key Features

  • Channel-based messaging organized by team, project, or customer
  • Native integrations with Salesforce, HubSpot, and 2,500+ apps
  • No-code Workflow Builder for automating approvals and notifications
  • AI-powered search across messages, files, and integrated apps
  • Audio/video huddles for quick sync calls
  • Enterprise-grade security with SSO and compliance controls

Best Use Case For Slack

Slack is a team communication platform designed for sales teams and remote companies who need real-time coordination instead of email. It organizes conversations into channels, integrates with 2,500+ apps including Salesforce and HubSpot, automates workflows with no-code builder, and provides AI-powered search. People use Slack because it reduces email by 48% and accelerates deal updates by 29% with CRM integration.

Slack shines in deal room collaboration, customer success management, and cross-functional GTM workflows. Teams reduce email volume within the first week and improve deal visibility within the first month.

Pricing

Slack offers a FREE plan with 90 days message history and 10 app integrations for unlimited users, Pro plan at $7.25/user/month (annual) with unlimited history and AI features, Business+ at $12.50/user/month with advanced security and Salesforce premium features, and Enterprise Grid with custom pricing for unlimited workspaces and eDiscovery. All paid plans include 24/7 support and core AI features.

Starting Price: FREE (Pro at $7.25/user/month) Trial: FREE plan forever, Pro trial available

Free

$0 Per User, Forever

It includes:

  • Unlimited users
  • 90 days message history
  • 10 app integrations
  • One-on-one huddles
  • Basic file sharing
  • Salesforce channels (new 2025)

Pro

$7.25 Per User, Per Month (Annual)

It includes:

  • All Free features
  • Unlimited message history
  • Unlimited app integrations
  • Group audio/video calls
  • AI summaries & huddle notes
  • 24/7 customer support
  • Screen sharing

Business+

$12.50 Per User, Per Month (Annual)

It includes:

  • All Pro features
  • SAML-based SSO
  • 99.99% uptime SLA
  • Advanced compliance
  • AI workflow generation
  • Premium Salesforce features
  • 4-hour support response

Enterprise Grid

Contact Sales Custom Package

It includes:

  • All Business+ features
  • Unlimited workspaces
  • Enterprise-wide search
  • eDiscovery capabilities
  • Advanced admin controls
  • Dedicated support team
  • Custom contract terms

What are Slack alternatives?

Microsoft Teams

Enterprise Communication Platform

View | Pricing: Starting at $4-12.50/user/month | Trial: 1 month free

Categories: Team Chat, Video Conferencing, Microsoft 365 Integration

Discord

Community Chat Platform

View | Pricing: FREE (Nitro $10/month) | Trial: FREE plan

Categories: Voice Channels, Screen Share, Gaming-Focused

Zoom

Video-First Communication

View | Pricing: Starting at $0-20/user/month | Trial: FREE plan

Categories: Video Meetings, Team Chat, Phone System

Google Chat

Google Workspace Messaging

View | Pricing: Included with Workspace ($6-18/user) | Trial: 14 days free

Categories: Team Chat, Google Integration, Simple Messaging

Mattermost

Open-Source Team Chat

View | Pricing: FREE (Enterprise $10/user/month) | Trial: FREE plan

Categories: Self-Hosted, Open Source, Compliance-Focused

How simple is Slack setup?

Complexity: Beginner

Slack's implementation begins with 30-minute workspace creation and team invitations for immediate messaging. For full deployment with CRM integrations and automated workflows, expect 1-2 weeks to create workspace and invite team members, set up channels organized by team/project/customer, connect Salesforce or HubSpot for CRM integration, configure Workflow Builder for automated notifications, install key app integrations (Zoom, Google Drive, etc.), and establish channel naming conventions and usage guidelines before scaling adoption.

Frequently Asked Questions

How to use Slack?

Create workspace, invite team members, organize channels by team/project/deal, send messages in channels or direct messages, use threads to keep conversations organized, integrate apps like Salesforce and Zoom, search message history to find past conversations.

How much is Slack?

Slack offers FREE plan with 90 days message history for unlimited users, Pro at $7.25/user/month (annual) with unlimited history, Business+ at $12.50/user/month with advanced security, and Enterprise Grid with custom pricing for large organizations.

Why choose Slack?

Reduce email volume by 48% with channel-based messaging, accelerate deal updates by 29% with Salesforce integration, automate workflows across 2,500+ integrated apps, maintain searchable conversation history eliminating repeated questions, and coordinate teams in real-time instead of waiting for email responses.

How does Slack work?

Slack organizes conversations into channels (public or private) for teams, projects, or customers. Team members send messages, share files, and integrate tools like Salesforce for real-time updates. Workflow Builder automates notifications and approvals. AI-powered search finds past conversations across channels.

Is Slack free?

Yes, Slack offers a FREE plan forever with 90 days message history, 10 app integrations, unlimited users, and basic features. Pro plan at $7.25/user/month adds unlimited history, unlimited integrations, and AI features.

How to learn Slack?

Use Slack's help center, quick start guides, video tutorials on channels and workflows, Workflow Builder documentation, Salesforce integration guides, and customer success resources for team onboarding.

What are Slack alternatives?

Alternatives include Microsoft Teams ($4-12.50/user for Microsoft 365 integration), Discord (FREE for communities), Zoom ($0-20/user for video-first), Google Chat (included with Workspace), and Mattermost (FREE self-hosted open-source option).

What are Slack reviews?

Slack is rated 4.6/5 on G2, praised for reducing email, improving team collaboration, extensive integration ecosystem, and ease of use, used by 80% of Fortune 100 companies and millions of teams worldwide.

Does Slack have an API?

Yes, Slack offers comprehensive APIs including Web API, Events API, Conversations API, and Webhooks for building custom integrations, bots, and workflow automations with full documentation and SDKs.

Does Slack have a trial or a demo?

Slack offers a FREE plan forever with full messaging features and 90 days history. Pro plan includes free trial period to test unlimited message history, AI features, and advanced integrations before committing.

How does Slack help?

  • Replace email with channel-based messaging reducing inbox by 48%
  • Accelerate deal velocity by 29% with real-time Salesforce updates in channels
  • Automate cross-functional workflows with no-code Workflow Builder
  • Integrate 2,500+ apps including CRM, project management, and video conferencing
  • Search across all messages, files, and app data with AI-powered search
  • Coordinate remote teams with audio/video huddles and screen sharing

Pricing Summary

From: FREE (Pro at $7.25/user/month) Trial: FREE plan forever

Who is Slack for?

  • Startups
  • SMBs
  • Mid-Market
  • Enterprise

Is Slack easy to use?

Complexity: Beginner

  • Microsoft Teams - Enterprise communication
  • Discord - Community chat
  • Zoom - Video-first meetings
  • Google Chat - Google Workspace messaging
  • Mattermost - Open-source alternative

Sources:

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