Zapier

Overview

• Workflow Automation
• Integration Platform
• No-Code Automation
• Data Pipeline
• App Integration
• Sales Operations
• Marketing Operations
• RevOps Automation

Zapier is a no-code automation platform designed for sales operations, marketing teams, and business users who need to connect apps and automate workflows without developers. It provides drag-and-drop Zap builder creating trigger-action workflows, 6,000+ app integrations including Salesforce, HubSpot, Slack, Gmail, Sheets, multi-step Zaps supporting complex logic (filters, paths, delays), pre-built templates for common workflows (lead routing, data sync, notifications), and scheduled automation running tasks at set times. People use Zapier because it democratizes automation for non-technical users, eliminates manual copy-paste between tools, and enables workflow creation in 10-30 minutes instead of weeks of development.

Zapier shines in sales teams automating lead routing from forms to CRM, marketing teams syncing data between platforms (HubSpot → Sheets → Slack), customer success teams triggering workflows based on product usage, and operations teams building custom data pipelines without IT resources. Teams see results fast, often automating first workflow in 30 minutes and saving 10-20 hours per week per person through elimination of manual tasks. It fits smoothly into your tech stack by connecting virtually any SaaS tool via 6,000+ integrations for unified data flow. Zapier is not designed for complex data transformations requiring code but focuses on accessible workflow automation efficiently.

Zapier is recommended for sales operations, marketing teams, customer success, and business users who want to automate workflows and connect apps without coding or engineering resources.

Company Size:

• Startups
• SMBs
• Mid-Market
• Enterprise

• 6,000+ app integrations (Salesforce, HubSpot, Slack, Gmail, Sheets)
• No-code Zap builder with drag-and-drop interface
• Multi-step Zaps with conditional logic, filters, and paths
• Pre-built templates for 1,000+ common workflows
• Scheduled automation running tasks at set times
• Free tier with 100 tasks/month for testing

Zapier is a no-code automation platform designed for business users who need to connect apps and automate workflows without developers. It provides drag-and-drop Zap builder, 6,000+ integrations, multi-step workflows with conditional logic, pre-built templates, and scheduled automation. People use Zapier because it democratizes automation and enables workflow creation in 10-30 minutes instead of weeks of development.

Zapier shines in automating lead routing, syncing data between platforms, triggering workflows based on events, and building custom data pipelines without IT. Teams see results fast, often automating first workflow in 30 minutes and saving 10-20 hours per week.

Zapier offers a freemium model starting with a free tier for 100 tasks/month with basic single-step Zaps, scaling to $19.99-$599/month for professional teams with multi-step Zaps and higher task limits. All plans include 6,000+ integrations and pre-built templates. Higher tiers add unlimited Zaps, premium app access, advanced logic, and priority support. Free tier available permanently.

Starting Price: $0 (Free tier with 100 tasks/month) Trial: Available, Free tier with limitations

Free

$0 Per Month

It includes:

• 100 tasks/month
• Single-step Zaps
• 5 Zaps
• 15-minute update intervals
• Email support
• Community access

Starter

$19.99 Per Month

It includes:

• 750 tasks/month
• All Free features
• Multi-step Zaps (3 steps)
• 20 Zaps
• Premium app access
• Faster updates (5 min)

Professional

$49 Per Month

It includes:

• 2,000 tasks/month
• All Starter features
• Unlimited Zaps
• Multi-step Zaps (unlimited)
• Advanced logic (paths, filters)
• Priority support

Team

$299 Per Month

It includes:

• 50,000 tasks/month
• All Professional features
• Unlimited team members
• Shared workspace
• Premier app access
• Dedicated support

Company

$599 Per Month

It includes:

• 100,000 tasks/month
• All Team features
• Advanced admin controls
• SSO & SAML
• Custom data retention
• Account management

Complexity: Beginner

Zapier's implementation begins with account creation and first Zap creation within 15-30 minutes by selecting trigger app, choosing action app, and mapping data fields. For full deployment with team workflows and complex automations, expect 1-2 weeks to build library of Zaps for common tasks, train team on Zap creation and editing, set up error handling and notifications, test data flow accuracy, and document workflows before scaling automation across organization.

• Connect 6,000+ apps without code or engineering resources
• Automate 50-80% of manual data tasks saving 10-20 hours/week
• Create workflows in 10-30 minutes with drag-and-drop builder
• Sync data between CRM, marketing, and sales tools automatically
• Eliminate errors from manual copy-paste between platforms
• Start free with 100 tasks/month before scaling

Visit Website: https://zapier.com

Social:

• LinkedIn: https://www.linkedin.com/company/zapier/
• Twitter: https://twitter.com/zapier

From: $0 (Free tier with 100 tasks/month) Trial: Available, Free tier with limitations

• Startups
• SMBs
• Mid-Market
• Enterprise

Complexity: Beginner

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