Substrata

Substrata

communication analytics

Reviewed byRaphael Berrebi|GTM Automation Specialist|Jan 18, 2026
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AI Communication Analytics for Sales Email & Messaging

Complete Profile Guide

Everything You Need to Know About Substrata

Complete guide to features, pricing, integrations, and implementation

Overview

  • Communication Analytics
  • Sentiment Analysis
  • Email Optimization
  • Sales Messaging
  • Tone Detection
  • Writing Assistant
  • Engagement Prediction
  • Sales Intelligence

What is Substrata

Substrata is a communication analytics platform designed for sales teams who want to improve email and messaging effectiveness. It provides sentiment analysis detecting recipient emotions and engagement levels in responses, tone detection identifying language patterns that improve or hurt response rates, writing suggestions offering real-time feedback before sending messages, quality scoring evaluating emails and predicting reply likelihood, and performance tracking measuring communication effectiveness trends. People use Substrata because AI insights improve messaging, real-time feedback prevents mistakes, and costs $79-199/user/mo providing affordable analytics.

Substrata shines in account executives optimizing outreach, SDRs improving cold email, sales leaders coaching on communication, and teams wanting data-driven messaging. Teams see results fast, often improving response rates by 30-40% and reducing negative interactions by 60%.

Ideal Customer Profile

Substrata is recommended for sales teams who want to improve email and messaging effectiveness.

Company Size:

  • SMBs
  • Mid-Market

Key Features

  • Sentiment analysis detecting recipient emotions and engagement levels in responses
  • Tone detection identifying language patterns that improve or hurt response rates
  • Writing suggestions offering real-time feedback before sending emails
  • Quality scoring evaluating emails and predicting reply likelihood
  • Communication trends tracking messaging effectiveness and improvement over time
  • Gmail/Outlook integration analyzing emails directly within inbox

Best Use Case For Substrata

Substrata is a communication analytics platform designed for email optimization. It provides sentiment analysis, tone detection, writing suggestions, quality scoring, communication trends, and email integration. People use Substrata because AI insights improve messaging and costs $79-199/user/mo.

Substrata shines in account executives optimizing outreach, SDRs improving cold email, sales leaders coaching communication, and teams wanting data-driven messaging. Teams improve response rates by 30-40%, reducing negative interactions by 60%.

Pricing

Substrata offers subscription plans starting at $79/month per user for Professional with core features, scaling to $199/month per user for Enterprise with advanced capabilities. All plans include sentiment analysis and writing suggestions. 14-day free trial available.

Starting Price: $79/month per user Trial: Available, 14 days of trial

Professional

$79 Per User, Per Month

Sentiment analysis, tone detection, writing suggestions, quality scoring, Gmail/Outlook integration, email support

Business

$139 Per User, Per Month

All Professional features, communication trends, team analytics, custom models, priority support

Enterprise

$199 Per User, Per Month

All Business features, API access, SSO, dedicated support, white-label options

What are Substrata alternatives?

How simple is Substrata setup?

Complexity: Beginner

Substrata's implementation begins with email integration and first analysis within 30 minutes. For full deployment, expect 1-2 days to connect Gmail or Outlook, configure analysis preferences, review first sentiment reports, enable writing suggestions, train team on insights, and establish feedback loops.

Frequently Asked Questions

How to use Substrata?

Connect Gmail or Outlook, compose emails as normal, review real-time writing suggestions and tone feedback, adjust messaging based on recommendations, send emails, monitor sentiment analysis of responses, track communication trends over time, coach reps on patterns.

How much is Substrata?

Substrata offers plans from $79 to $199/month per user based on features (basic vs communication trends, team analytics, API access), with all plans including sentiment analysis and writing suggestions.

Why choose Substrata?

Improve response rates by 30-40% with optimized messaging, reduce negative interactions by 60% at $79-199/user/mo with tone detection, receive real-time writing suggestions before sending, detect recipient sentiment and engagement signals automatically, track communication effectiveness improving over time, integrate seamlessly with Gmail and Outlook.

How does Substrata work?

Substrata provides communication analytics platform, analyzes email sentiment and recipient engagement, detects tone and language patterns, offers real-time writing suggestions, scores email quality and predicts replies, tracks effectiveness trends, then delivers AI-powered email optimization.

Is Substrata free?

Substrata offers a 14-day free trial with sentiment analysis and writing suggestions but no permanent free tier. Plans start at $79/month per user.

How does Substrata help?

  • Improve response rates by 30-40% with optimized messaging
  • Reduce negative interactions by 60% with tone detection
  • Receive real-time writing suggestions at $79-199/user/mo before sending
  • Detect recipient sentiment and engagement signals automatically
  • Track communication effectiveness improving over time
  • Integrate seamlessly with Gmail and Outlook inboxes

Pricing Summary

From: $79/month per user Trial: Available, 14 days of trial

Who is Substrata for?

  • SMBs
  • Mid-Market

Is Substrata easy to use?

Complexity: Beginner

  • Crystal - Personality AI
  • Lavender - Email AI
  • Gong - Revenue intelligence
  • Chorus - Conversation intelligence
  • Humanlinker - Sales personalization

Ready to implement Substrata in your GTM stack?

Let our experts help you set up and optimize Substrata for maximum impact on your revenue operations.

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