Visual Workflow Automation Platform (formerly Integromat)
Popular Workflows with Make
Complex Lead Routing
Multi-condition routing with data enrichment, scoring, and parallel actions
API Integration Workflow
Connect any app with HTTP modules, handle responses, transform data
How does Make help?
- workflow automation
- api integration
- data sync
- crm automation
Pricing
Who is Make for?
Is Make easy to use?
Links
Visit WebsiteEverything You Need to Know About Make
Complete guide to features, pricing, integrations, and implementation
Overview
- Workflow Automation
- Sales Workflow
- API Integration
- No-Code Automation
- Process Automation
- Data Integration
- iPaaS Platform
- App Connectivity
What is Make
Make (formerly Integromat) is a visual automation platform designed for operations teams, revenue ops, and automation specialists who need to build complex workflows connecting multiple tools. It provides a drag-and-drop interface where users create "scenarios" that trigger actions across apps like Salesforce, HubSpot, Slack, Gmail, and 1,500+ others with conditional logic, data transformations, and error handling. People use Make because it offers more powerful automation capabilities than Zapier at lower costs, handles complex branching logic visually, and provides granular control over data manipulation.
Make shines in multi-step CRM automation, data sync between systems, API integration workflows, and custom business process automation. Teams see results fast, often building production workflows within hours and saving 10-20 hours per week on manual data tasks. It fits smoothly into your tech stack by connecting to virtually any app with an API, webhook support, and custom HTTP request modules. Make is not designed for simple one-step automations where Zapier suffices but focuses on complex multi-app workflows with conditional logic efficiently.
Ideal Customer Profile
Make is recommended for operations teams, revenue ops professionals, and automation specialists who want to build complex multi-step workflows, integrate custom APIs, and automate data-heavy processes at lower costs than alternatives.
Company Size:
- Startups
- SMBs
- Mid-Market
- Enterprise
Key Features
- Visual workflow builder with drag-and-drop scenario creation
- 1,500+ app integrations including Salesforce, HubSpot, Slack, Gmail
- Advanced logic with routers, filters, iterators, and aggregators
- Built-in data transformation tools and functions
- HTTP modules for custom API integrations
- Real-time execution with webhook triggers
Best Use Case For Make
Make is a visual automation platform designed for operations teams who need to build complex workflows connecting multiple tools. It provides a drag-and-drop interface where users create "scenarios" with conditional logic, data transformations, and error handling. People use Make because it offers more powerful automation capabilities than Zapier at lower costs and provides granular control over data manipulation.
Make shines in multi-step CRM automation, data sync between systems, API integration workflows, and custom business process automation. Teams see results fast, often building production workflows within hours and saving 10-20 hours per week.
Pricing
Make offers flexible plans starting with a Free tier providing 1,000 operations per month, scaling up to Pro at $16/month with 10,000 operations. All plans include unlimited active scenarios, 1,500+ app integrations, and webhook support, with higher tiers adding priority execution, advanced features, and team collaboration. Enterprise pricing available for high-volume needs.
Starting Price: $0 Trial: Available, Free tier with 1,000 operations/month
Free
$0 Per Month
It includes:
- 1,000 operations/month
- Unlimited active scenarios
- 1,500+ app integrations
- Basic support
- 15-minute execution interval
Core
$9 Per Month
It includes:
- 10,000 operations/month
- All Free features
- 5-minute execution interval
- Priority support
- Advanced functions
Pro
$16 Per Month
It includes:
- 10,000 operations/month
- 1-minute execution interval
- Full-text execution log
- Priority execution queue
- Custom variables
- Apps & organizations
Teams
$29 Per Month
It includes:
- 10,000 operations/month
- Team collaboration
- Template sharing
- User management
- Priority support
- Dedicated onboarding
Enterprise
Contact Sales
It includes:
- Custom operations volume
- Dedicated infrastructure
- SLA guarantees
- SSO & security features
- Premium support
- Account management
What are Make alternatives?
Zapier
Automation Platform (Easier, More Expensive)
View | Pricing: Starting at $20/month | Trial: Available, Free tier
Categories: Workflow Automation, App Integration, No-Code
n8n
Open-Source Workflow Automation
View | Pricing: Starting at $0 (self-hosted) | Trial: Free forever
Categories: Workflow Automation, Self-Hosted, Developer-Friendly
Workato
Enterprise Automation Platform
View | Pricing: Starting at $99/month | Trial: Demo only
Categories: Enterprise iPaaS, API Integration, Workflow Automation
Tray.io
Enterprise Workflow Automation
View | Pricing: Contact Sales | Trial: Demo only
Categories: Enterprise Automation, API Integration, Complex Workflows
Power Automate
Microsoft Automation Platform
View | Pricing: Starting at $15/user/month | Trial: Available, Free tier
Categories: Microsoft Integration, Workflow Automation, RPA
Pipedream
Developer-First Automation
View | Pricing: Starting at $0 | Trial: Free tier available
Categories: Code-Based Automation, API Integration, Developer Tools
How simple is Make setup?
Complexity: Intermediate
Make's implementation begins with quick account creation and building first scenario from templates within 30 minutes for simple workflows. For complex multi-step automation, expect 2-3 days to learn visual builder interface, understand routers and iterators, configure error handling, test data transformations, and establish best practices for scenario organization and monitoring.
Frequently Asked Questions
How to use Make?
Create a Make account, build "scenarios" by connecting app modules on visual canvas, configure triggers and actions, add conditional logic and data transformations, test execution, then activate for automated operation.
How much is Make?
Make offers plans from Free (1,000 operations/month) to Teams ($29/month with 10,000 operations), plus custom Enterprise pricing for high-volume automation needs.
Why choose Make?
Build complex multi-step workflows with visual logic, connect 1,500+ apps at lower costs than Zapier, and gain granular control over data transformations with advanced functions and custom API modules.
How does Make work?
Make executes "scenarios" (workflows) triggered by webhooks, schedules, or app events, processing data through connected modules, applying logic and transformations, then sending results to destination apps in real-time or batches.
Is Make free?
Yes, Make has a permanent Free tier with 1,000 operations per month, unlimited scenarios, and access to all 1,500+ integrations, suitable for testing and small-scale automation.
How to learn Make?
Use Make Academy courses, video tutorials, scenario templates, comprehensive documentation, community forum for troubleshooting, and YouTube channel for workflow examples and best practices.
What are Make alternatives?
Alternatives include Zapier for simpler automation at higher cost, n8n for open-source/self-hosted, Workato and Tray.io for enterprise iPaaS, and Power Automate for Microsoft ecosystems.
What are Make reviews?
Make is rated 4.7/5 on G2 and Capterra, praised for powerful features, visual interface, and cost-effectiveness compared to Zapier, used by 500,000+ users globally.
Does Make have an API?
Yes, Make offers comprehensive API access on all plans with endpoints for scenario management, execution control, data retrieval, and programmatic workflow creation for advanced use cases.
Does Make have a trial or a demo?
Make provides a permanent Free tier with 1,000 operations per month to test full platform capabilities including complex workflows before upgrading to paid plans.
How does Make help?
- Automate complex multi-step workflows across 1,500+ apps visually
- Sync data between CRMs, email platforms, and databases automatically
- Build custom integrations with HTTP modules and API calls
- Transform and manipulate data with built-in functions
- Handle conditional logic with routers, filters, and iterators
- Save 10-20 hours per week on manual data tasks
Links
Visit Website: https://make.com
Social:
- LinkedIn: https://www.linkedin.com/company/make-com/
- Twitter: https://twitter.com/make
- YouTube: https://www.youtube.com/@make
Pricing Summary
From: $0 Trial: Available, Free tier with 1,000 operations/month
Who is Make for?
- Startups
- SMBs
- Mid-Market
- Enterprise
Is Make easy to use?
Complexity: Intermediate
Related Tools
- Zapier - Simpler automation platform
- n8n - Open-source automation
- Workato - Enterprise iPaaS
- Tray.io - Enterprise automation
- Power Automate - Microsoft workflows
Related Categories & Tools
Workflow Automation
Parent subcategory
Zapier
Shared use cases: Workflow Automation
Clay
Same subcategory: workflow
Default
79% semantic similarity
AI-generated suggestions based on use case overlap and semantic similarity
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