Pega

Pega

business automation

Reviewed byRaphael Berrebi|GTM Automation Specialist|Jan 18, 2026
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Enterprise Business Process Management & Automation Platform

Complete Profile Guide

Everything You Need to Know About Pega

Complete guide to features, pricing, integrations, and implementation

Overview

  • Business Automation
  • Process Management
  • Customer Engagement
  • Case Management
  • Low-Code Platform
  • AI Decisioning
  • Workflow Automation
  • Enterprise Platform

What is Pega

Pega is a business process management platform designed for large enterprises who want to automate complex, cross-functional workflows. It provides process automation orchestrating multi-step workflows across departments and systems, AI decisioning using ML to personalize customer interactions and recommendations, case management handling complex customer service and support scenarios, low-code development enabling rapid application building without extensive coding, and enterprise integration connecting to Salesforce, SAP, Oracle, other systems. People use Pega because comprehensive automation reduces manual work, AI improves decisions, and costs $200-500+/user/mo providing enterprise-grade BPM.

Pega shines in large enterprises with complex processes (banking, insurance, healthcare), customer service organizations managing cases, IT teams building custom applications, and organizations prioritizing AI decisioning. Enterprises see results, often reducing process time by 40-60% and improving customer satisfaction by 30%.

Ideal Customer Profile

Pega is recommended for large enterprises who want to automate complex business processes and workflows.

Company Size:

  • Enterprise

Key Features

  • Process automation orchestrating multi-step workflows across departments and systems
  • AI decisioning using ML to personalize customer interactions and recommendations
  • Case management handling complex customer service and support scenarios
  • Low-code development enabling rapid application building without extensive coding
  • Enterprise integration connecting to Salesforce, SAP, Oracle, and other platforms
  • Analytics dashboards tracking process performance, bottlenecks, and optimization opportunities

Best Use Case For Pega

Pega is a business process management platform designed for enterprise workflow automation. It provides process automation, AI decisioning, case management, low-code development, enterprise integration, and analytics. People use Pega because comprehensive automation reduces complexity and costs $200-500+/user/mo.

Pega shines in large enterprises with complex processes (banking, insurance), customer service managing cases, IT building applications, and organizations prioritizing AI decisioning. Enterprises reduce process time by 40-60%, improving customer satisfaction by 30%.

Pricing

Pega offers enterprise subscription plans starting at approximately $200/month per user for Professional with core features, scaling to $500+/month per user for Enterprise with advanced capabilities. Custom pricing based on deployment size and features. 30-day demo/trial available.

Starting Price: $200+/month per user Trial: Available, 30 days demo

Professional

$200+ Per User, Per Month

Process automation, basic AI decisioning, case management, low-code tools, enterprise integration, email support

Business

$350+ Per User, Per Month

All Professional features, advanced AI, custom applications, analytics, priority support

Enterprise

$500+ Per User, Per Month

All Business features, API access, SSO, dedicated support, white-label, SLA guarantee, unlimited scale

What are Pega alternatives?

How simple is Pega setup?

Complexity: Expert

Pega's implementation begins with discovery and proof-of-concept, with full deployment in 6-12 months. For full deployment, expect 6-12 months to define process requirements and workflows, integrate with enterprise systems, build custom applications, configure AI decisioning models, migrate legacy processes, train IT and business users, and establish governance.

Frequently Asked Questions

How to use Pega?

Define business processes and workflows, integrate with enterprise systems, build applications using low-code tools, configure AI decisioning rules, enable case management for customer service, train users on applications, monitor process performance, optimize workflows based on analytics.

How much is Pega?

Pega offers enterprise plans from approximately $200 to $500+/month per user based on features (basic vs advanced AI, custom applications, unlimited scale) and deployment requirements. Custom pricing via sales consultation.

Why choose Pega?

Reduce process time by 40-60% with automation, improve customer satisfaction by 30% at $200-500+/user/mo with AI decisioning, automate complex multi-department workflows, manage customer service cases efficiently, build custom applications with low-code tools, integrate with Salesforce, SAP, Oracle seamlessly.

How does Pega work?

Pega provides business process management platform, orchestrates multi-step workflows across departments, uses AI to personalize customer interactions, manages complex case workflows, enables low-code application development, integrates with enterprise systems, tracks performance, then delivers comprehensive enterprise automation.

Is Pega free?

Pega offers a 30-day demo/trial for qualified prospects but no permanent free tier. Enterprise pricing starts at approximately $200+/month per user.

How does Pega help?

  • Reduce process time by 40-60% with comprehensive automation
  • Improve customer satisfaction by 30% with AI decisioning
  • Automate complex workflows at $200-500+/user/mo across departments
  • Manage customer service cases efficiently with case management
  • Build custom applications rapidly with low-code tools
  • Integrate with Salesforce, SAP, Oracle seamlessly

Visit Website: https://www.pega.com

Pricing Summary

From: $200+/month per user Trial: Available, 30 days demo

Who is Pega for?

  • Enterprise

Is Pega easy to use?

Complexity: Expert

  • Salesforce Service Cloud - Customer service
  • ServiceNow - Enterprise platform
  • Appian - Low-code BPM
  • Mendix - Low-code platform
  • Microsoft Power Automate - Workflow

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